Your First Step Towards Digital Success
We get it – you know what you want, but sometimes figuring out how to get there can be a bit tricky. That’s something our SEO experts hear a lot when chatting with clients at GUM Digital Marketing agency.
So, why might you be here? Well, it could be because:
If any of these sound like your situation, you’re in the right place. GUM DM is different for a reason. We’re helping loads of clients with SEO, making sure we keep up with Google’s ever- changing rules. Let’s chat and see how we can help you too!
At GUM DM, we're like your SEO sidekick, making sure your website shows up for the right search terms. Your personal SEO guru dives into your current keywords, looks at what you want, and does extra homework to create a list that fits your website like a glove.
Think of backlinks like gold for your website's popularity. With GUM DM, you get a link-building dream team and connections to awesome websites. It's not just about links; it's about the quality ones that make your site shine.
Boosting your website speed is like giving it a turbo boost in search rankings. We take care of the tech stuff to make sure search engines love crawling your site. Happy search engines mean higher rankings!
People love searching for local businesses online, and we make sure yours is the star. GUM DM jazzes up your Google Business Profile, making your business pop up for locals. Your online reputation? We've got that covered too.
We make your website a magnet for good traffic. Our SEO wizards follow search engine rules, creating top-notch content, tweaking headlines, and sprinkling in some high-res images. It's all about making your site trustworthy and awesome.
To become an online superstar, you need more than just a great website. We use social media, build links, and team up with influencers to show the world how amazing you are.
Words matter, especially on the web. Our writing team crafts SEO-friendly content that's a hit with search engines. Whether it's a cool blog post or jazzing up your product pages, we've got your back.
We're not just about getting visitors; we're about turning them into loyal fans. With GUM DM, we mix SEO with smart marketing to boost your online sales. We dig deep into your website, fine- tune pages, and run tests to make sure you're getting the best results.
We’ve been around the block, helping all kinds of businesses step up their online game and make more money. At GUM DM, we know the ropes, and we’ve got a track record of making our clients happy. Whether you’re a big company or a small one looking to get more people checking out your stuff and turning into customers, we’ve got your back. Our SEO pros have been leading the way in the industry for a good while now, and we’re all about teamwork – if something comes up, we’re in it together.
We’re always improving! SEO changes a lot, and we change with it. Google updates its rules often, which affects how websites show up in search results. We keep up with the latest news and trends in SEO to make sure our company stays ahead. We’re always learning new tricks and staying updated to stay ahead of the game. You can trust that we’re on top of things and ready to take action.
At GUM DM, we see our job as making the whole SEO thing less complicated for you. One way we do this is by giving you a go-to person for your project. That means you’ll have a dedicated SEO professional just for you. It’s like having a buddy who really gets your business and knows exactly what you need. This way, we can work closely together and make sure everything is just right for you.
Our core values revolve around two simple principles: Relationships and Results. You’re not just a client; you’re the heart of our commitment. We have SEO experts ready to help businesses of all sizes, from small enterprises to big national franchises, aiming for significant growth. Our SEO company is dedicated to making sure your voice is heard, and we show that commitment every day.
Curious about our services, pricing, or how we can elevate your brand's digital presence? Find answers to common questions here. If you don't see what you're looking for, feel free to reach out to our dedicated support team.
Search engine optimization, commonly referred to as SEO, is rooted in optimization practices. By optimizing your brand’s presence across the internet, including your website, content, and social media platforms, you enhance online visibility. This optimization effort propels your website to the first page of search engine results (SERPs), ensuring that online customers can discover your business more efficiently.
SEO involves optimizing your online presence, especially your website, to enhance its appeal to search engines like Google and Bing. Search engines scan your website to comprehend its content, and effective SEO practices ensure clarity for search engines. This strategy boosts organic website traffic and improves the quality of site visitors without incurring extra costs. Unlike paid media, SEO doesn’t involve payments or direct traffic. A well-executed SEO strategy establishes your website as an authority in Google’s eyes, directing users toward your site.
While there are nuanced distinctions among search engines, it is advisable to center your SEO strategy primarily on Google. This choice is justified as the majority of your target audience predominantly utilizes this leading search engine, and the bulk of organic traffic originates from Google.
Certainly, you can implement a fundamental SEO strategy on your website with some know-how and learning through trial and error. However, it’s important to note that SEO is a time- consuming task. To execute it effectively, one must address both technical SEO and on-page SEO aspects. Additionally, staying current with the evolving algorithms of various search engines is essential.
There are three factors that directly impact your SEO ranking, even if you have only implemented a very basic search strategy on your site. The factors to be aware of are:
Page Load Time – If your website loads too slowly your visitors will bounce and likely go to a competitor’s website. Google (and all search engines) will rank your website lower because of a slow page load time. This is something to pay close attention as we draw closer to the major update confirmed by Google. The Core Web Vitals update in March 2021 will focus on three aspects that directly — and dramatically — impact user experience on your site. Page load time features in this update and is paramount to securing your ranking or reaching the top of the SERPs.
Keyword Selection – Your keywords must be carefully chosen so your website and pages are listed under the correct search terms your ideal customer is looking for.
Content Creation – If you create quality content on your website your audience will find your site quickly, easily and will stay on your site to learn more. This increases dwell time which boosts rankings on search engines
Blogging can enhance your site’s SEO strategy, but it must be crafted with optimization in mind. Search engines prioritize content that effectively answers users’ questions. By creating and sharing high-quality, in-depth blogs addressing relevant industry topics, you establish authority on the searched subject. Implementing on-page SEO tactics further improves search engine visibility for your blog.
SEO and pay-per-click, along with other paid media options, synergize to enhance your website and establish your brand as an industry or niche authority. While SEO typically offers a superior return on investment compared to paid media, it’s crucial to acknowledge that SEO is neither inexpensive nor effortless. It demands significant time and resources, but its long-term rewards are substantial and sustainable. In many instances, the optimal approach involves integrating both SEO and paid advertising for optimal results.
The timeframe for results in your search campaign relies on your goals and chosen tactics. Typically, most SEO experts anticipate a period of four to six months before initial results become visible. It’s important to note that this is the point when results start emerging, not necessarily when your specific goals are fully achieved.